About Us

Setting Ourselves Apart

New Life was founded with the ideas that …
Preventing illness is better than curing illness, Maintaining health is better than restoring health, and Investing in our health sooner is better than later.

Our goal is to teach and enlighten individuals on holistic ways to handle the stress of daily living which can cause pain and illness.

Our Core Values

Excellence – ‘Good enough’ is never good enough.
Empowerment – Your body’s ability to heal comes from the inside out. We provide techniques and encouragement to help you tap into that power.
Responsibility – We take it as our responsibility to always be learning new and better holistic ways of bring health and well-being to the body.
Integrity – We honor our commitments, diligently research the information provided and products presented, and genuinely care about our clients and their needs.

This is who we are and what you can expect each time you interact with us.

We offer certified organic, pharmaceutical grade essential oils, essential oil accessories, and access to other health and well-being products. If you have never visited our website, we invite you to take the time to explore. If you have any questions, please feel free to call or email us.

In Business Since 2007

melissaHello and welcome. My name is Melissa Jarufe, owner and founder of New Life. I am a chemist and hold a degree in Chemistry from the University of Southern Mississippi. I worked in the field of chemistry for 20 years and then went back to school for Massage Therapy in September of 2005. In 2007 New Life Massage, LLC was founded and I began a second career as a Massage Therapist.

In August of 2020, I retired from Massage Therapy. After 13 years of working as an Orthopedic Massage Therapist, I have returned to my Chemistry roots as a Research Chemist.

Since then, the website has been transitioned into an e-commerce site. I have continued my passion for the field of health and well-being by offering products and information relevant alternative healing and a healthy life style.

Over the years, I have reinvented myself several times. The most common question I get asked is how and why I became a Massage Therapist. The best way to answer is to briefly tell my story.

My Story

In the Autumn of 1997, I fell while ice skating with my children and suffered a bad concussion.
Three years later a plane ride would change my life. Soon after the plane ride, I developed chronic headaches. The pain increased steadily until I was at a pain level of 10. It remained that way for 2 years.

Literally Walking Into A New Life
Never having experienced massage, and quite out of desperation, I stopped in one afternoon for a massage. My therapist was knowledgeable, compassionate and patient. It changed my life. Little did I know, it would also change the lives of others around me.

It took 8 months of massage for my pain to reduce to a level of 8 and another 6 months to reduce to a level of 3. I learned a lot about pain and a lot about myself in those 14 months. Massage so profoundly affected my life, that I went back to school to start a brand new career as a Massage Therapist.

So, in a small one-room rental space, after receiving my license in July of 2007, New Life Massage Therapy, LLC began. I moved around quite a bit over the years and finally ended my Massage Therapy career in the same city in which I started, Bay Village, Ohio.

Another New Beginning

For the past 13 years I have worked with and served some of the finest people in Northeast Ohio. We have worked together implementing alternative solutions to pain, health and wellness. But the end has not yet come! New Life has yet another new beginning.

In pursuit of excellence, and from a desire to continue to follow a passion for health and wellness, we have transitioned the website into an e-commerce site focused primarily on essential oils but not exclusively. We have done our due diligence in researching products that are truly organic, follow good and sustainable farming practices, and value excellence in development and customer service.

We will continue to be diligent in our efforts bring you the products you see on the site thus far and as more are added. Our goal is to develop and search for the best products the American market has to offer. Our hope is that these products will help enhance health, increase quality of life, and provide alternative solutions for whole living.

Best wishes,

Melissa Jarufe, LMT
Owner and Founder